Analysis: Everything Is Wrong With Free Moby MP3 Story
Glenn Peoples of Billboard.com wrote an excellent article (see below) on Moby’s email to Bob Lefsetz last week. It’s a good idea to see both sides of the “free” coin. At the end of the day Moby is loving the fact that he’s generating a ton of free press. True innovator.
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Via – Glenn Peoples – Billboard Magazine
“Was the power of free the reason Moby’s song “Shot in the Back of the Head” was the best-selling track in the debut week of his new album, “Wait For Me”?
As Moby wrote to Bob Lefsetz, “it’s the track we’ve been giving away for free for the last 2 months and that we’re still givng (sic) away for free.” The comments were re-posted by others, including “The Long Tail” author Chris Anderson. Techdirt thought Moby’s comments prove “free music doesn’t cannibalize paid music.” TorrentFreak declared “Moby is doing very well indeed from that track thank you very much, despite its ‘free’ status – or maybe because it’s free.” Music blog Hypebot asked its readers, “Still need proof of the power of free?”














